Sales & Marketing   Effective Selling   Forecast & Plan Your Sales Find out how to use forecasting to improve your understanding & management of your business.   Target the Right People in an Organisation How to identify and make contact with the key decision makers in other businesses.   Sell the Benefits and not the Feautures Customers don't just want to know how your product works - they want to know what benefits it will bring them.   Identify Potential Sales Channels Here the programme will offer guidance on the sales channels most likely to benefit your business.   Sales Methods & Closing Sales Basic rules you should follow when selling your product or services as well as 'closing' techniques.   Choosing the Right Advertising Media The programme will help you identify the right media for your business and develop your own media plan.   Tender for a Contract How to prepare convincing tenders to win business from both private & public sector organisations.   Recruit & Manage Sales Staff Assessing the need to take on sales staff and how to find the most effective salespeople.   Choose & Manage a Commercial Agent How to get help in selling by accessing specialist sales skills, and what kind of contract to draw up.   Overview of Selling to Government How businesses can benefit from selling to government and from identifying contracts to the procurement process. Please contact us (below) for tailored packages and prices to suit your needs.